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CASE STUDY - SANOMA

Client Sanoma
Campaign Sanoma covers
Country Netherlands
Your own photo on the cover of your favorite magazine! Icemedia makes it possible for several magazines of Sanoma publishers.

Participants can order a personal edition of their favorite magazine. To personalize the magazine they can upload their own picture and edit the text on the cover. After ordering the magazine, participants receive their personal magazine within two weeks.

At the moment Icemedia develops personal covers for the magazines
Ariadne At Home, Ook!, KekMama, Kinderen, OudersVanNu, GroterGroeien, Mama's met Flair and Fancy.




CAMPAIGN SETUP 
Icemedia developed campaign websites where particapants can order a personal edition of their favorite magazine. To personalize the magazine they can upload their own picture and edit the text on the cover.



OBJECTIVES AND TARGET GROUP
 
• Target group: Readers of Sanoma magazines
• Create word of mouth around the magazine specials
• Data acquisition



CAMPAIGN RESULTS
The campaign is now live. Results will soon be available.



CAMPAIGN LINKS
Website Ariadne at Home
Website Ook!
Website KekMama
Website Kinderen
Website OudersVanNu
Website Fancy
Website GroterGroeien
Website Mama's met Flair